Phillip Downs, Ph.D.
Dr. Downs received his training in market research and opinion surveys while completing his Ph.D. at the University of North Carolina at Chapel Hill (1976). Since then, Dr. Downs has taught market research at the College of William & Mary and at Florida State University. He has received many awards including:
- American Marketing Association Teaching Award
- The Florida and Tallahassee Societies of Association Executives (FSAE and TSAE) Member of the Year
- Southern Marketing Association’s Steven J. Shaw Award (Best Research Project)
- Market Research Track Award (Best Research Methodology)
- Florida State University Outstanding Teaching Award
- The Panhellenic Council Teaching Award
He is a retired Professor of Marketing at Florida State University and has over 35 articles published in research publications. He was selected by the American Society of Association Executives (ASAE) as a faculty member for their Management Program.
As a founding partner of Downs & St. Germain Research, Dr. Downs has:
- Directed over 800 market research projects
- Published over a dozen market research articles in trade publications
- Presented over 300 presentations to corporate and non-profit clients
- Authored over 500 research reports
Joseph St. Germain, Ph.D.
Joseph graduated with honors from the University of Minnesota – Duluth with a Bachelor of Applied Science in Psychology (2002) and received his Master of Science (2005) and Ph.D. (2009) in Educational Psychology from Florida State University.
Joseph joined the firm in 2007, then called Kerr & Downs Research, and is now President/Partner. Throughout his tenure, Joseph has been involved with all stages of the research process. He specializes in multivariate statistical techniques, such as structural equation modeling and conjoint analysis, which take survey data and translate it into easy to understand models that predict attitudes and behavior.
Joseph currently serves on the Board of Directors for The Shelter, is a member of the Tallahassee Sunset Rotary and Leadership Tallahassee – Class 32, and is the Marketing Director of the Tallahassee Chapter of the Mediocre Golf Association (MGA).
Roger Formisano, Ph.D.
Dr. Formisano received his training in market research and opinion surveys while completing his Ph.D. at the University of North Carolina at Chapel Hill (1976). Since then Dr. Formisano has taught risk management and insurance at the University of Wisconsin-Madison. He has received many awards including:
- Direct responsibility for development of new-to-market ‘United 24’ design, marketing, and delivery. Innovative product combining workers compensation, disability management and coverage, employee assistance plan, and HMO coverage
- Led the turnaround in Compcare Health Services Corporation
- Founded, led and managed Meridian Resource Corporation
- Chaired Joint Venture Board of Valley Health Plan (HMO with Mayo Health Systems)
- Valley was consistently rated at the top of customer satisfaction surveys while operating at a very low expense ratio
- For the six years prior to joining the firm in 1992, provided strategic consultation to CEO on product expansion, regionalization, organizational design, pricing, and management reporting
Senior Project Director
Rachael has been with Downs & St. Germain Research since 2014. Born and raised in Georgia, Rachael graduated magna cum laude with a Bachelor of Arts in Public Relations from the University of Georgia. As Senior Project Director, Rachael directs the data collection process, including the coordination of interviewing in multiple markets, is the lead in programming surveys and developing reports, and is a part of the client management team.
Hope is the newest hire to Downs & St. Germain Research. Born and raised in Texas, Hope moved to Tallahassee to attend school at Florida State University. In May 2017, Hope graduated cum laude with a Bachelor of Science in Marketing. Hope joined our team as an intern during her last semester of college and now serves as Project Director, Hope manages the data collection process, programs questionnaires, and assists in the development of reports.